Competitive intelligence for independent brands

Know what your competitors are doing
before they do it.

Curio monitors your competitors' pricing, new products, and stock changes in real time — so you can respond faster, price smarter, and stop guessing.

24/7 monitoring
Real-time price alerts
Instant new product detection
Request Early Access
Price Change Alert 2 minutes ago
Studio Lorier
Reduced "Glazed Stoneware Vessel No. 7" from $187 → $162
-13% — below your price point by $12
Review →
New Product 1 hour ago
Woodendot
Added "Linen Throw — Forest" at $94
View →
Curio monitoring dashboard

What you can do with Curio

Built for brand owners who hate guessing

$

Catch price changes instantly

When a competitor drops their price, you're the first to know — not the last. Adjust your pricing before customers notice the difference.

+

Spot new products the day they launch

See exactly what your competitors are launching, what's selling out, and which designs are gaining traction — before your next product meeting.

◈

Track category trends in real time

Get a live view of new arrivals across your whole competitive set. Identify gaps in your own catalog and spot opportunities before they're obvious.

!

Know when stock runs low

Limited edition selling out? Your competitor just dropped their price. Curio flags it immediately so you can act — not wonder what happened.

How it works

Three signals. One score.
Zero noise.

01

Watch

Curio crawls 200+ independent brand sites daily — Etsy shops, Faire storefronts, direct brand sites — tracking every new product the moment it drops.

02

Score

Every product gets rated across three dimensions: design quality, price-to-value ratio, and scarcity. Low scores get filtered out. High scores get flagged.

03

Alert

When something hits your threshold — high design score, limited stock, price anomaly — Curio sends you a daily digest. You decide. We just surface the signal.

The scoring model

Not just price.
Not just popularity.

Most tools track what everyone else is buying. Curio tracks what the best designers are making — and scores products by the quality of the craft, not the volume of clicks.

Design Quality 40%
Price-to-Value 35%
Scarcity 25%

Composite Score

87

out of 100

Early access

What independent brand owners are saying

★★★★★
"I had no idea my main competitor was testing a new product line at a lower price point. Curio caught it on day one. I adjusted my pricing before they gained any traction."
Sarah Chen Founder, Meridian Ceramics
★★★★★
"For a small brand, competitive intelligence used to mean spending hours manually checking competitor sites. Curio does it automatically. It's the tool I didn't know I needed."
Marcus Webb Owner, Webb & Oak
★★★★★
"The price alert alone has already paid for itself. Caught a competitor's 20% discount within the hour and ran a targeted promotion in response. Same day."
Leila Moussavi Co-founder, Vela Jewelry
Trusted by independent brands in ceramics, jewelry, home goods · 200+ competitors monitored · Launching Q3 2026

Early access

Get started before we open to the public.

We're inviting a small group of independent brand owners into our private beta. Early access users get pricing locked in for life and direct input into the product roadmap.

✓ Lifetime pricing locked at founder rate
✓ Direct access to the product team
✓ First look at new features
✓ Monthly check-in calls during beta

No spam. No pitch decks. Just access.